The newest trailer, or "teaser" if you will, for the new Pixar film Cars has hit the apple website, and man, from just a VISUAL point of view it's astonishing. The environments look so REAL I thought I could stick my hand in the lake they're driving by.

For my money, Pixar is not just the best animation company out there right now... but also the best overall film company in general. Think about it. What other production company can say that every single one of their films has been met with huge Critical, Audience and Box Office success? None.

Now, having said that... the idea behind Cars is still a little "ify" to me. As a starting premise it's the weakest of any Pixar film to date... but then again... it's JUST the starting premise. What really counts is what they DO with the premise. Here's the little synopsis:

Lightning McQueen, a hotshot rookie race car driven to succeed, discovers that life is about the journey, not the finish line, when he finds himself unexpectedly detoured in the sleepy Route 66 town of Radiator Springs. McQueen gets to know the town’s offbeat characters- who help him realize that there are more important things than trophies, fame and sponsorship.