December 27, 2003

Stuck on You gets stuck with bad box office returns

There are a lot of sad Christmas faces around 20th Century Fox this week. "Stuck on You" was figured to be an automatic $100 million dollar film. The Farrelly brothers comedy staring Matt Damon and Greg Kinnear was given a lot of hype and was expected to play respectably against the Christmas competition. However, grim reality is the only thing they found in their stockings. After 2 weeks in release, Stuck on You has only pulled in close to $17 million and it will be lucky if it breaks $40 million when all is said and done.

The audience and critics both seem to think that this is a decent film, so why the poor results? One obvious answer is Lord of the Rings: Return of the King which hogged most of the box office with almost $125 million in its first week. But with "Something's Gotta Give" pulling in $33 million in the same 2 week period as "Stuck" the other problem that becomes obvious is marketing. I thought the ads for this film were just lame, and didn't at all entice me to go out and see it despite the fact that I'm a Damon and Kinnear fan. It will be interesting to see how the film does over the next few weeks.


Posted by John Campea at December 27, 2003 10:35 AM


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Comments


stuck on you isn't doing well.....what has the world come to? Next thing you know people will start rejecting Ben Affleck movies. the horror.

Posted by: E_Z-BoNe at December 27, 2003 06:12 PM

It also doesn't help that the movie looks like a terribly gimmicky take off of other buddy movies - Dumb and Dumber comes to mind. With Dumb and Dumberer topping people's "worst movie" lists this year, why promote it with thaty angle? My armchair quarterback advice: relaunch the hype machine in January, where it might have a chance of standing out in the crowd.

Posted by: David Poe at December 29, 2003 12:24 AM