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September 8, 2005
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Are test screenings a good thing?
— Posted by
John Campea
The DVD release of the not so hot The Interpreter is to include the alternate ending, that’s the ending from the original script. IMDB have the story that Sydney Pollack was never happy with it and changed it after some test screenings.
October 4th release date if you’re that interested. It still amazes me that so much weight can be placed on a few audiences. Who makes up these audiences anyway? Punters straight off the street who aren’t going to know what they are seeing, or carefully selected people who want to see this movie, or even just a group of industry people? Either way I’m not so sure they are a great representation of what the public want to see, but it amazes me that so much weight is put on these screenings. However, that’s a John-Richard thing I guess, John will say Commercials (as in money making, not advertisements) and I will say Creativity and original vision. What do you say? This post was written by :
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